Just Be Well Landing Page
This is a super simple landing page. The goal here is email conversions. So all distractions, except the absolute necessary were included.
This is on brand with other assets tied to this project.
This isn't over the top by any standard, but executes its job well. The UX behind the email signup is where this shines.
Be it the signup animation, to the execution of the download deliverable, it all puts the user first and makes signing up and getting your download seamless.
With these types of pages, one hiccup in the process and you lose a conversion, so we made sure we did everything we could to not jeopardize that.
Yes it's simple, but functional and practical.
We're also split-testing it using Google Analytics.
Check it out: http://justbewell.info/recipebook/