Quizlet - online quiznight

The Quizlet guides the user into the online world of the hugely popular pub waters. In addition to offering quizzes on a variety of topics, the site also encourages users with valuable prizes for play, continuous use, and thus engagement. The site maintains itself from advertising revenue: since the members of the target group are mainly younger users, it provides a great opportunity for companies that advertise to them to reach them. The Quizlet was founded by a group of friends in 2019: they wanted to create an interface where the good atmosphere of a pub water can be enjoyed anywhere, anytime and with anyone. Quizzes and trivia questions on the Internet are usually static as well as non-competitive; the Quizlet offers a dynamic solution for this: teams can compete live for real prizes.
The purpose of the design:
Kristóf (detailed persona description below) is often bored during the long quarantine, so he is looking for a new form of entertainment. He wants to play with his friends, as a team, and since he is a good student and interested in many things, he would like to test his knowledge as well.

It is important for you to first understand the value proposition of the Quizlet, as there are many other quizzes, trivia and other games available on the internet, so you don’t spend more than a few minutes understanding the interface. As Generation Z young, it subconsciously seeks and receives intuitive interfaces, sleek, unambiguous design and messages.

"A quiz over them all"
🧠 😄 🍻