Key Visual Campaign. Club LA NACION.

#000000
#3ED9EE
#279DF3
#150EE9
#3654E8
#F2F5F9
#183E5F
#884BEE

Virtual Credential Campaign

Club La Nation is the service company of the newspaper La Nación, one of the most important in Argentina.
They called us to develop a 360 campaign for the launch of their digital credential. The challenge involved communicating a change in culture and functionalities in the On-line and Off-line scene to invite and inform about the new proposed benefits and uses.
The project was proposed to highlight the digital aspects of a credential through elements encoded with the global identity of the company and linked to an imaginary UI and UX universe. The result was a 360 action of great media impact and strong personality.
-
Full Project:
https://www.behance.net/gallery/120416459/Virtual-Credential-Campaign-Club-La-Nacion

h3l Branding Agency Get in touch

More by h3l Branding Agency

View profile