Landingpage Nissan ARIYA

In July 2020 Nissan revealed the brand’s first all-electric crossover SUV, the ARIYA. The car launch coincided with the reveal of Nissan’s first new logo in 20 years. It is sought to connect the brand’s heritage with the digital world and opens the gates to a new era of Nissan. The challenge was bringing exceptional technology and new brand together into a seamless narrative.