Luck Bike - 20 Minute Logo

Horse Shoe + Bicycle Wheel = Luck Bike
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I tuned into the @unfold livestream last Friday when they decided to brand a random bike shop in Rio, Brazil.

I didn't go as far as the group did with a branding system, but I was able to create a logo in about 20 minutes to contribute to the fun. The other designers did a great job executing their ideas! I loved seeing the totally unique takes.

Check out past livestreams on their YouTube channel or tune in live on Fridays.