Companies 2.0 - Showing Love to Event Sponsors & Vendors

Events are a critical marketing channel for sponsors, partners, and exhibitors. To help them connect with the event's audience and generate leads and awareness, Cadence created a feature called “Companies” that event organizers can enable for their event.

Companies acts as a dedicated place for a sponsor to engage with their event’s audience. Over the last few months, we’ve upgraded the feature from a pop-over design to a dedicated page.

The full-page design allows us to provide more branding opportunities (logos, banner images, featured videos, etc.) and indispensable improvements like appointment scheduling, displaying resources, and linking out to a dedicated messaging channel.

This project was also the first within our larger UI overhaul initiative, led by one of our designers, Bart Goselink. We’ve already started transitioning other features within the platform to the full-page design and we can’t wait to show you how it’s all coming together!

We’d love to hear from the Dribbble community, so let us know what you think in the comments!