Adidas Y-3

Redesigned .com experience for Adidas' long term collab with Yohji Yamamoto. Focus placed on product imagery, with a strong monochromatic approach, reflective of the Y-3 product lineup and brand image.
A broken-grid approach to a two sided layout keeps the experience interesting and quirky - another mainstay of Y-3's brand - while still employing tried and tested UX best practices and a clear visual hierarchy.