Tedesco's Sauce Co - Process

We worked together with the Tedescos to create the perfect mood for their Italian sauce brand. Our team experimented with multiple logos lockups, different color palettes, and directed a series of brand strategy sessions with the clients to help pin point their exact needs.

We wanted to push for the brand to be as authentic and genuine as possible, which is why we explored delicate stamps, and overlays in our research. Pairing our new hand-drawn word-mark with some more bold colors and elements not only gave the brand a fresh look, but it combined the key elements of authenticity and boldness to create a great visual balance.

Check out the Tedesco's Sauce Co. instagram page for more information about the brand! https://www.instagram.com/tedescosauceco/