Cassette films

This is a video production studio with a unique view of video content-making. Every project they do breaks the stereotypes and sets the bar in the industry.

That's why we took the VHS-era as the basis for the company´s style. Back then people recorded their most important memories on cassette tape, they stored them for years, and re-watched the videos on special days.
Today people want to do the same with videos created by Cassette. Using a developed brand concept and a design solution, we succeeded in perfectly reflecting the non-standard character of the studio's work. We created a visual representation from scratch that reflects its nature and helps to increase sales.

Ultimaterra Branding
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