Fit Body Challenge Product Design

Led the design to create cohesive branding for a complex information architecture that needed to be simple but highly educational for the entire franchise. This included client-facing material and franchise owner material.

Role: Creative direction, co-design, print production Time-frame: 1.5 weeks for a multi-piece system What: 3 staple-bound and digital resources, all averaging around 50+ pages

Led the design to create cohesive branding for a complex information architecture that needed to be simple but highly educational for the entire franchise. This included client-facing material and franchise owner material.

Role: Creative direction, co-design, print production Time-frame: 1.5 weeks for a multi-piece system What: 3 staple-bound and digital resources, all averaging around 50+ pages

Led the design to create cohesive branding for a complex information architecture that needed to be simple but highly educational for the entire franchise. This included client-facing material and franchise owner material.

Role: Creative direction, co-design, print production Time-frame: 1.5 weeks for a multi-piece system What: 3 staple-bound and digital resources, all averaging around 50+ pages