Hernani Talledo Logo

Hernani Talledo - Logo
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My logo concept is based on a bookmark or vertical flag formed by my initials. It represents my brand promise, keeping my design SOLID.

WHAT:
A logo should be solid as a rock as it is the main foundation of a brand identity.
It should be a SURE logo. Simple and unique to be easily identified by the customers. It should be relevant in the business’ industry and enduring to stand the test of time.

HOW:
To design a SURE logo, it should go through a GREAT process from gathering of information, research, exploration, assessment, and testing before presenting to the client.

WHY:
The main purpose of a logo is to AIM customers to get their attention, impression, and memory resulting to repeat purchases and brand loyalty.
Having a consistent identity system is a strategic brand strategy to create awareness and brand retention in your customer’s minds.

It makes your brand recognizable whenever your customers see it and they can easily describe your good product or service through word of mouth.

Let's keep it solid!

A full presentation on my FB Page:
https://www.facebook.com/hernanitalledodesigns