Mas Cervezas beer graphic

I was given an opportunity to create a promotional graphic for Scenic Brewing Company’s “Mas Cervezas Mexican Lager”. Instead of focusing on Scenic’s gnome mascot, I chose to create a graphic reminiscent of vintage travel posters with the beer as the hero. The traveling gnome’s Mexican adventure has taken him to the fabled “City of Gold(en) Lager.” This will be printed on t-shirts and pint glasses to start.