Subaru - website redesign

Case-study: https://www.behance.net/gallery/116986459/Subaru-Website-Redesign-Concept

Our team likes to experiment when it comes to design. This time we engaged in the automotive industry. For today’s case, we took on a Subaru website and app redesign. The Subaru company is perceived by the majority of automotive fans, to be a sport and extreme brand that evokes cars rally association. Recently, the firm changed its goal “from a company making things to a company making people smile”. From that moment, Subaru builds a strong brand by putting its customers center-stage. We wanted to get deeper into it and present Subaru's website from INVO's point of view.

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