Imagen Insights - Brief Design

Gen Z as a portion of the population are growing and their beliefs and wants from the companies they purchase from are changing too.

Imagen Insights is a London-based platform for Brands to Interact with Gen Z consultants to gain valuable marketing insights to help drive more successful campaigns.

The platform allows Gen Z to sign up as a consultant - and brands to sign up and create 10-question briefs which are categorised and shared with the Gen Z consultants who are paid for offering their detailed insights.

We first started working with Imagen in early 2020 on their rebrand from DivInc to Imagen Insights, crafting their new identity and website before moving onto the custom web platform in early 2021.

Imagen Insights currently work with brands including The NFL, Stella McCartney, Gymshark, Pepsico and eBay

➡️Swipe to see a closeup of the Brief page.