Heimera Trade Xchange (fictional company)

I started off with the stag head. The main colour of the company is purple. Priding itself in the manufacture of high-end goods and exclusive services, I think purple was a good choice.

With both the largest shape and 'Trade', in purple, I thought that was about enough.

The font in use is Dual with font-weight 300 and heavy use of glyphs to give it a futuristic feel.