Labello Design Concept

Concept: Flavour bursting with colour

The concept of this design is based on the use of colour and using the flavour of the product as inspiration for the illustrations and pattern found in the background. Labello is a well know product used and adored by many.

I wanted to compliment the brand with the style of the designs. My design represents two colour variations of the strawberry shine flavour product. I wanted to create something colourful that will catch the attention of the customer. I wanted the design to be easily adaptable to fit any product flavour in the range.

I designed the layout using whitespace at the bottom to be able to recognise the flavour of the product easily and the colour of the illustrations to complement the product flavours.