LA River Logo
LA River brand identity concept. The egret was redesigned to represent the river's ancient native american past time and also resembles a phoenix. The phoenix is a symbol for rebirth, which is exactly what is happening to the LA River.
LA River brand identity concept. The egret was redesigned to represent the river's ancient native american past time and also resembles a phoenix. The phoenix is a symbol for rebirth, which is exactly what is happening to the LA River.