Warehouse Campaign Concept 2 FB Digital
This was a multi-channel (social, GDN, Instagram), digital campaign meant to drive potential warehouse employees to our job board. I stayed on trend with this piece, using bright, corporate background colors in order to extract the worker from the busy warehouse background and refocus it on the person and the copy alone. We were looking to recruit people, not showcase warehouse settings. This playfully Warhol-esque color treatment made the copy easier to read and commanded a lot of attention in a busy online environment.
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