Lake Compounce Rebrand

Talk about a once-in-a-lifetime dream project! Lake Compounce is the oldest continually-operating amusement park in North America. We were thrilled to help them celebrate their 175th anniversary with a new identity that pays homage to their historic past and iconic attractions, while boldly positioning for them future.

From our Bristol, CT site visit and research deep dive, to supporting icons and marks, we were able to breath new life into one of the most charming and beloved amusement park brands in the northeast.