🤝 Segment — B2B and Retail — Redesign

Sup! ✌️

A bit of website design dedicated to the Segment's customers, specifically for B2B and Retail. Check them live on here - B2B and Retail. A big shout to Szyna for creating smooth animations!

What was the challenge? Although Segment may seem complicated at first glance, the application interface is easy to use, and it gives us great opportunities. We wanted to show the value that Segment will bring to B2B and Retail customers, illustrating it with friendly animations.

Meet our solution We have created a separate landing page for B2B and Retail customers. Each of them contains animations that explain the principles of the tool in the simplest possible way. As a result, users can easily understand what benefits Segment offers specifically for their industry.

What’s Segment? Segment is the world's leading Customer Data Platform. They provide a unified view of customers' data across every channel — from the web or apps to any tool you're using. Segment will help you make real-time decisions, accelerate growth, and deliver compelling user experiences. BTW. Segment has been acquired by Twilio for a staggering $3.2 billion, in the biggest exit ever for a Y Combinator startup.

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