Literacy is a civic skill

New exciting work for The Finnish Reading Association 🍀👌

They commissioned me to create a poster and visuals for this year's Reading Week, an annual campaign that aims to raise awareness around reading.

This year's theme is literacy and I was asked to create playful and eye-catching graphics around it.

The text on the poster says "Literacy is a civic skill" in my native tongue Finnish. It's a weird language, I know!

The hand holding a clover represents the idea of literacy as a tool that allows us grasp different things around us. Being able to read means that we can build our own paths in the society and understand the World surrounding us.