NOM delivery food app - Study Case

The idea come at that time my father wanted to order food online through an application that was very well known in my country, my father was always confused by the features in the application so that my father just spinning around the application without successfully ordering the food he wanted, then I I try to pay attention to the design of the application and I admit that the design of the application is very confusing for elderly people or people who don't use smartphone applications too often, too many promo ads, too many offers that are not relevant to the user's goals.

I made this case into my case study to design a food delivery application that is friendly to all types of users.

What do you think?any feedback?
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Thanks!

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E-mail : uthi.sayuti@gmail.com