Waters Edge Woods Logo

Logo redesign for a Athens-based Water's Edge Wood, purveyors of good wood, expertly crafted into home goods ranging from tables and mantles to butcher blocks and floors.

The logo is a monogram, placing a gothic-esque serifed 'W' on top of the 'E'. The font style of the letter forms gives it a warm, crafted, hand-made feel balanced by their grid-like form.

You can find out more about their work here:
https://www.watersedgewoods.com/

Daniel Ross Luft
Simple, Memorable, Visual Identities
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