Samsung Smart TV

An affiliate that produces equipment for Samsung appealed to Andersen’s team for the implementation of an innovative entertainment solution. The solution was intended to improve the user experience of Samsung’s customers who use Samsung’s smart TVs. After the launch of the application, sales of customer’s TVs increased by 1.1%. In this respect, almost 4% of clients started to use the application on their smart TVs as the main. In 6 months since the app was launched, the customer satisfaction score reached 83%.
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