Only Human - Brand Concept

This branding concept is 'Only Human.' I chose this name because I wanted to create something that was universal, inclusive of all people, and relatable. I chose variations of desaturated primary colors as well as natural and earthy tones to be universal and remain true to the brand's identity. It's okay, you're only human. We all are.
https://kenshew.myportfolio.com/only-human-brand-mockup