Hermès Perfume Extension

A branding assignment for the next strategic extension for Hermès Perfumes.

For the new product line, Hermès will start off with three shades of nail paint: - a creamy, almost white Isabelline - a beige tan Cremell, - and the iconic Hermès orange, Orange Brule - along with clear nail polish for the base and top coats

The bottle would be an almost square shape. The clear nail paint bottle would have a small horse design carved in metal on the top of the cap, whereas the coloured nail paint bottles would have a miniature Hermès square around their necks.

A branding assignment for the next strategic extension for Hermès Perfumes.

For the new product line, Hermès will start off with three shades of nail paint: - a creamy, almost white Isabelline - a beige tan Cremell, - and the iconic Hermès orange, Orange Brule - along with clear nail polish for the base and top coats

The bottle would be an almost square shape. The clear nail paint bottle would have a small horse design carved in metal on the top of the cap, whereas the coloured nail paint bottles would have a miniature Hermès square around their necks.

A branding assignment for the next strategic extension for Hermès Perfumes.

For the new product line, Hermès will start off with three shades of nail paint: - a creamy, almost white Isabelline - a beige tan Cremell, - and the iconic Hermès orange, Orange Brule - along with clear nail polish for the base and top coats

The bottle would be an almost square shape. The clear nail paint bottle would have a small horse design carved in metal on the top of the cap, whereas the coloured nail paint bottles would have a miniature Hermès square around their necks.

A branding assignment for the next strategic extension for Hermès Perfumes.

For the new product line, Hermès will start off with three shades of nail paint: - a creamy, almost white Isabelline - a beige tan Cremell, - and the iconic Hermès orange, Orange Brule - along with clear nail polish for the base and top coats

The bottle would be an almost square shape. The clear nail paint bottle would have a small horse design carved in metal on the top of the cap, whereas the coloured nail paint bottles would have a miniature Hermès square around their necks.