Logo MISE
The project aims to enhance the image of the Ministry of Economic Development through a clear and effective representation of the role played by the same in relation to the four areas of competence: Industrial Policy, Internationalization Policy, Energy Policy and Policy for communications.
From the analysis it emerged that the tree, a symbol of growth and transformation, well represents the role of promoter of the country’s economic development covered by the Ministry of Economic Development. Furthermore, the tree combines the aspect of development and nature that are too often opposed, suggesting a look at a future in which this conflict is overcome to protect the well-being of the country and its citizens. The tree is then chosen as a representative pictogram of the four areas of expertise mentioned above and visually summarized in the four leaves that compose it.