Claw Logo

Claw is the first Saudi socks company that manufactured and designed in the capital, Riyadh by Al-Sultan Factory.
They are selling colorful socks with funky and cool designs, targeted for youth.
They have a big share in KSA market and willing to take a big step in MENA market.
The scope of the project is to creat a logo, packaging design and posters design.

The solution, the icon is created by combining falcon illustration with two socks opposite to each other forming the falcon wings. I chose the typeface to be youthful free hand style to represent the vision of the brand.