Cisco Security Portal
Client: Cisco
The project:
Create a web portal to educate users about the Cisco Stealthwatch product, which allows it's customers to track any anomaly in their network and pinpoint the exact location.
Goal:
Encourage users to sign up for webinars and newsletters and educate themselves about the new product. With this knowledge, they will be more confident when it comes to purchasing similar products.
My role:
I took UX lead for this project. I worked with the product owners, business analysts and development teams in India. At the same time, I was liaising with Cisco's UX headquarters in the USA.
What I did:
I initiated a focus group session inviting ten CIO/CTO-level people for two days, allowing 45 minutes each. During those 45 minutes, participants were asked about their security requirements and buying habits.
Results:
Based on the information received from the users, I was able to design a portal that was hugely successful with more user engagement than expected.
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