Balzsamom Natural Healing

These are some logo variations for a recent brand identity project. Katalin wanted a visual identity that radiated warmth, nurture, and calm for her broad natural healing practice.

The solution we landed upon used the circle-cross motif, an important symbol in many traditions (including Kati’s native Hungarian) symbolizing medicine as well as wholeness and completion. Her holistic practice relies on traditional methods of healing, and this simple, storied mark expresses that tradition.