Bork

Scope Designing and building an app prototype for getting funding for a pet insurtech.

Contributions I created a style guide and UX copy based on their logo and their target customer.

Tasks – Research and definition with stakeholders – Information Architecture / Sitemap – UX Copywriting – Low fidelity wireframes – High fidelity wireframes / prototype

Design Rationale Bork needed to reach and engage with young customers who are tired of old-fashioned insurance companies, offering a breath of fresh air with vibrant colors, friendly illustrations, and a bit of comedy, all through a very intuitive product that takes you step by step so you won’t miss anything.

Scope Designing and building an app prototype for getting funding for a pet insurtech.

Contributions I created a style guide and UX copy based on their logo and their target customer.

Tasks – Research and definition with stakeholders – Information Architecture / Sitemap – UX Copywriting – Low fidelity wireframes – High fidelity wireframes / prototype

Design Rationale Bork needed to reach and engage with young customers who are tired of old-fashioned insurance companies, offering a breath of fresh air with vibrant colors, friendly illustrations, and a bit of comedy, all through a very intuitive product that takes you step by step so you won’t miss anything.

Scope Designing and building an app prototype for getting funding for a pet insurtech.

Contributions I created a style guide and UX copy based on their logo and their target customer.

Tasks – Research and definition with stakeholders – Information Architecture / Sitemap – UX Copywriting – Low fidelity wireframes – High fidelity wireframes / prototype

Design Rationale Bork needed to reach and engage with young customers who are tired of old-fashioned insurance companies, offering a breath of fresh air with vibrant colors, friendly illustrations, and a bit of comedy, all through a very intuitive product that takes you step by step so you won’t miss anything.

Scope Designing and building an app prototype for getting funding for a pet insurtech.

Contributions I created a style guide and UX copy based on their logo and their target customer.

Tasks – Research and definition with stakeholders – Information Architecture / Sitemap – UX Copywriting – Low fidelity wireframes – High fidelity wireframes / prototype

Design Rationale Bork needed to reach and engage with young customers who are tired of old-fashioned insurance companies, offering a breath of fresh air with vibrant colors, friendly illustrations, and a bit of comedy, all through a very intuitive product that takes you step by step so you won’t miss anything.

Scope Designing and building an app prototype for getting funding for a pet insurtech.

Contributions I created a style guide and UX copy based on their logo and their target customer.

Tasks – Research and definition with stakeholders – Information Architecture / Sitemap – UX Copywriting – Low fidelity wireframes – High fidelity wireframes / prototype

Design Rationale Bork needed to reach and engage with young customers who are tired of old-fashioned insurance companies, offering a breath of fresh air with vibrant colors, friendly illustrations, and a bit of comedy, all through a very intuitive product that takes you step by step so you won’t miss anything.