Panda Mick Book & Marketing Suite

Panda Mick has been a comprehensive, ongoing project since late 2020. Starting by the creation of digital illustrations for the children's book, the tale of Panda Mick was brought to life in Hardcover, Paperback and eBook formats. A social media/ marketing strategy was created for the brand, followed by the launch of an online presence and rollout of various supporting marketing assets.
This included:
• Company Website Design
• Facebook Page (Plus Content Design)
• Instagram Account (Plus Content Design)
• Marketing Campaign(s)
• Photographic Editing
• Copywriting
• DL Promotional Flyer Design
• Thank You Card Design
• Email Footer Design
• Invoice Design

ABOUT PANDA MICK:
Experiencing stage 4 lockdowns in Victoria, author Catherine Aguilar was prompted by the difficulties she faced as a parent, relaying topics such as social distancing and healthy hygiene habits with her youngest of two sons, Leonardo (aged 4). This served as inspiration behind the poetic tale she wrote, to not only assist those who face a similar situation but also, provide an uplifting message of hope & faith to a very young audience.

To date the COVID-19 pandemic has seen over 30 million reported cases & almost 1 million deaths worldwide. It has left millions deeply affected, with lasting repercussions for years to come. As a means to give back to those who are truly struggling during these trying times, every Hardcover provides 4 meals to those in need through Foodbank Australia, and 3 meals for every Paperback.

FOR MORE INFORMATION, VISIT: www.pandamick.com.au

Caroline Russo
Graphic design & illustration.
Get in touch

More by Caroline Russo

View profile