Industrie Tapware & Ceramics Pricing Booklet

This project had a tight turn-around and involved updating the 2020 Industrie Tapware & Ceramics Pricing Booklets, whilst ensuring the design was in line with the company's 2021 Catalogue aesthetic.

To achieve this, I selected cover images that were both visually impactful and encompassed a variety of different product styles; reflective of the document itself. In addition, the contents pages were simplified from the previous years' design, whereby chapters were listed in a table format with no imagery.

From here, I created 3 sample pricing structure variations for the client to choose from. Additionally, to ensure a cohesive, crisp feel overall, I contoured the toilet and bathtub product images that were photographed against a blue wall.

The final design harmoniously reflected the 2021 Catalogue, being minimalistic, easy to digest and beautifully presented.

Note: Slide 2 and 3 showcases a brief snapshot of internal spreads, whilst slide 4 provides a visual insight (reference) to the previous years' Pricing Booklet Design.