The Educated Body
We met Teresa at the beginning of her quest founding The Educated Body, a restorative wellness retreat blending Yumani ball rolling, yoga, mediation and other full body practices in a tropical location far away from home. She wanted to evoke an artsy, motivating vibe with some kind of tie in to ball rolling. We used the font as the direct tie in to ball rolling, and adopted a color palette that not only compliments tropical getaway settings, but also gives the feeling of warmth and positivity. We landed on the gradient lines to give it that extra pop of differentiation. The color palette, merchandise and ad designs came after. Currently The Educated Body retreats are on hold through COVID. But we can't wait to see it come back to life, hopefully by end of 2021.