Fiverr "Connections" 360° Brand Campaign

Fiverr's "Connections" campaign included a platform facelift, UGC competition, micro-grant initiative, direct mail, and OOH in New York, Chicago, Berlin and London.

Using real buyers and sellers, Fiverr put a spotlight on the connections made on the platform, and what can be achieved together. The platform facelift included homepage banners and social skins. The social-led UGC contest awarded participants with Fiverr credit for sharing their success stories.