Innovate Culture Brand Identity

Brand strategy and Identity for Innovate Culture - a platform for the next generation to learn, execute, and build. Innovate Culture offers exposure to investors, mentors, and capital to put people ahead through networking events and engaging workshops.

The Challenge:

Innovate Culture (formerly known as Ignite Culture) was rebranding and expanding their events and workshops to bigger cities across the country. They needed a brand strategy and identity that would be inviting to young professionals, creatives, entrepreneurs, and investors while conveying their brand values consistently across multiple channels of media.

The Solution:

We created a brand strategy and identity that welcomes IC community members and engages them through energetic colors, bold type, empowering messaging, and a visual style that directly aligns with their brand voice, persona, and values.