Detail of the packaging

To celebrate the Lunar New Year, Heineken released a new packaging in Singapore and It's been a pleasure for me to create an artwork for Publicis Singapore with representation of Machas consultancy. For the artwork I used the Heineken colour palette, with details in red colour, showing the Singapore skyline with its landmarks, and punctuated with colourful fireworks and lights. ​​​​​​​The intention from the beginning was for the artwork to give joyful vibes. Hope you like.