Dribella's - Women's clothing ๐ŸŒน

Dribella's is an online store focused on women's clothing and accessories.
The visual identity was designed exactly to serve a target audience of women who wish to enhance their beauty in the way they dress.

โ€ข Naming idea
The brand naming was chosen in partnership with the client, based on the founders' family name. Therefore, we combine the name (dri) with the word (bellas) to give the brand more meaning and empowerment. Thus, the name Dribella's came about, a combination of the words Dri + bella's.

โ€ข Symbol
We created a minimalist and modern symbol, which brought the idea of โ€‹โ€‹the rose together with other elements related to the brand, resulting in a symbolism of beauty and delicacy.

โ€ข Color
The main color selected was a marsala shade from Pantone, named in this project as Claret, which brought even more prominence, sophistication and style โ€a subtly seductive color, which attracts everyone toโ€œ its cozy warmth โ€. It is a full-bodied color that inspires confidence and natural stability.
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