Scratch Labs Character

Approved mascot for Scratch Labs, a custom development shop that builds websites tailored to a client's needs (build sites from scratch).

The name came from the phrase "let me scratch at it" when referring to coming up with technical approaches and solutions to client pain points and problems.

My idea creates an ambiguous/unique character that looks like a cat. He has blue fur, ears, and small claws to "scratch". He also has a tail that shapes like an “S” (to hint at the brand name, Scratch Labs). He is cute (but not overly cute), cheerful, enthusiastic, friendly, and happy. The client also asked for some additional poses to be placed on their website (swipe left to see them).

Happy to hear your thoughts, thanks! :)

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