Daily UI #5 - App Icon

Hello All!

Daily UI Challenge#5
Theme: App Icon

I use work communication tools like Slack on a daily basis. For this challenge, I decided to design a my own conceptual App Icon for just that!

This was an interesting challenge as I had 2 rounds of sketching as the first round didn't produce as strong of an impression.

Flow was inspired by a paper airplane ✈️ flying to its recipient. The colors yellow and green were chosen to promote friendliness and growth. I gave it a noticeable gradient to them to create a modern feel to the app.

My general process is to identify the business brand, understand who I was designing for and make assumptions about my users to inform my design decisions.
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I actually made 2 concepts for this design and you can check it out here on my design insta: https://www.instagram.com/p/CK6y1ZegTBZ/?utm_source=ig_web_copy_link

Hope you like it! :-)