GreatStats logo design

GreatStats

A company whose core services include: research, data analytics and monitoring & evaluation.

When asked what their objectives are the following was noted down:

✅ To be perceived as a professional company

✅ To be easily identified in the marketplace

✅ To differentiate themselves from their competitors

In my design pursuit I wanted to create a mark that is distinct. Far from what the majority (research industry) are doing.

The icon represents two things: A piechart as well as the letter G.

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