Brille - Brand Identity Design

Brille is a fictional startup company for a course's project purpose that aims to develop a virtual AI assistant system for smart glasses that is more advanced than any other virtual assistant in the market. The AI system is intended to be a reliable artificial assistant that is companionable for every individual.

The name 'Brille' is a Germany term meaning glasses. The final logotype features the capitalised 'Brille' word, with a modified version of I and L letter. The logomark is taken directly from the middle part of the logotype, the modified I and L letter.