Add My Window - Construction Grid.

Icon construction grid for Add My Window.

'Add My Window is a young innovative advertising platform that brings together home owners and advertising agencies. They are up to 40% cheaper then traditional outdoor media while still providing top locations throughout the large cities in the Netherlands.

By using existing windows spaces they can create a cheaper and effective distribution channel for advertisements. Add My Window cuts costs and lets home owners make an extra buck with their (unused) window space.'

In this concept I've include a pinpoint mark, together with a window frame around it. In the '+' mark in the pinpoint the topframe also gets connected with it. Typography is slightly customized. Wanted to get a good attention point in the middle of it to show some sort of connection.

Been using the golden ratio example by @ Helvetic Brands to create a perfect balanced icon.

Don't forget to check the @2x for a better view! :)