Venture Capital Branding

The Client

Vea launched specifically to invest and grow small businesses by harnessing the experience of three generations of entrepreneurs. Having successfully started companies ranging from e-commerce and electronics to traditional industry.

The Problem

Since Vea Ventures have been growing rapidly they have decided to brand themselves
to be recognized in the market. The main challenge was to create a logo that feels like a venture capital while keeping the style clean and modern.

The Brief

The client has requested not only to design a logo that is timeless and scalable but rather versatile. The current logo can be broken down into separate elements that could, later on, be expanded into a custom typeface, brand texture, or pattern helping to better spread brand awareness in various marketing or promotional materials.