Canvas of Health Logo

Portraying the art of whole body healing through chiropractic care.

A young, passionate chiropractor with the burning desire to open his own practice to help people of all ages heal wanted a logo that wasn’t “typical” in chiropractic branding. Cliche hands, abstract swish people, and stiff blue spines were off the table, and that’s just what we were hoping for.

His approach to chiropractic care isn’t just coaxing a bone back into place here or there, but rather, getting to the root of the problem holistically.

Our approach:
Since our client wanted to convey the “art” in his healing methods, we knew we had to really think outside the box… which is exactly the space where we like to create. Rather than creating a literal, static canvas graphic with some sort of imagery lifelessly sitting on it, we got to work with real paint. Abstract vertebrae after abstract vertebrae, we created pages of bold black marks. We digitized and finessed the marks to create a beautiful and unique mark that’s still says “chiropractor”, but in a fresh and unique way.