AM Bubble Logo
When I started my personal project, an online mix series + web radio called AM, I intentionally used a very simplistic glyph as a logo, feeling that the construction and function of the site was very much the focus, not so much its brand or label. I more recently decided to explore possible evolutions of that with some sketches and ideas. This one is my favourite so far — a blown-out bubble approach that suddenly gives it a lot of character and fluidity. Stay tuned!