"The 4% Indicator"

(Technical Analysis of Stocks & Commodities Magazine) I've done work for this magazine for many years, and they appreciate a fun approach to what can sometimes be a dry subject. I liked the angles of the text '4%' when I drew it out, so I wasn't surprised that the art director chose the option I most wanted to draw, of ladders and stairs; which also signified the returns of this investment strategy... Check out the process here: https://www.behance.net/gallery/109746885/Illustration-of-The-4-Strategy