transporter.io Wireframe Grid

Erik Ford
Erik Ford for Heavy Heavy
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    transporter.io Wireframe Grid
    transporter.io Wireframe Grid
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    1. transporterio-wireframe-grid.png
    2. transporterio-wireframe-grid_full.png

    We are currently working on the grid and baseline rules for a one page marketing website.

    I am playing with the type sizing, leading and line lengths for headers, running copy and secondary copy. With 465px wide columns and a geometric sans typeface, setting the short running copy to 17px/30px gives me an optimal line length of 60 characters per line.

    Right now, I have the secondary value propositions set to center alignment but am started to think ragged right will improve readability.

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