Doubleknot Brand Identity

Doubleknot is a creative consulting company that supports career practitioners, coaches, and organizations. It also just so happens to be founded by my wife, her dad, and me.

Inspired by the idea of double tying a knot to make it stronger, the logo itself ties together the three people and three parts of the company (training, speaking, and coaching), while also winking at the D and the K in the name.

See it all in action online at doubleknot.works