Primos

Primos is a small taco truck/street food company located in California. The bulk of Primos business is selling quality street-style tacos at festivals, concerts, fairs, and food truck events throughout the state. This project was to create a logo that was inviting, vibrant, and fresh; and could be used on anything from the side of the truck to hats and t-shirts. The design brief from the client was to use bright, lively colors, and incorporate a sombrero if possible.